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Generation to Generation is already being promoted on iQIYI Mainland China weibo page.

If this your first time to watch a transmigration, time travel and rebirth plot, so good luck and don't expect too much.

Always remember this is China not a K-drama and western drama

Are you new to c-drama?? If not, you should already know this at all.

In China, all TV dramas and web dramas must be reviewed and approved by the National Radio and Television Administration (NRTA) before they can be legally distributed. This process is mandatory. A drama cannot be broadcast on television or released on streaming platforms such as Youku, iQIYI, or Tencent Video without obtaining an official distribution license (发行许可证) from the NRTA.

The review process ensures that all content complies with Chinese laws, cultural norms, and political regulations. The NRTA examines multiple aspects of a drama, including its plot, dialogue, costumes, historical accuracy, portrayal of social behaviors, and moral values. If the content violates regulations, the drama may be required to make edits before approval, or it may be denied a license entirely.

Certain genres—particularly rebirth (重生), transmigration (穿越), and time-travel (时空穿越) dramas—are subject to stricter scrutiny due to several concerns:

1. Historical Accuracy and Integrity
Time-travel and rebirth dramas often place modern characters into historical periods or allow them to change historical events. This can distort historical facts, misrepresent real historical figures, or create fictional political narratives. The NRTA requires that historical events be portrayed accurately, ensuring that dramas reflect a “correct understanding of history” (正确历史观).


2. Promotion of Proper Cultural and Moral Values
Many rebirth and transmigration stories depict excessive romance, revenge, or behavior considered immoral or anti-social. Chinese regulators evaluate whether a drama promotes positive social and cultural values, discouraging content that glamorizes violence, corruption, or unethical behavior.


3. Political Sensitivity
Time-travel or rebirth plots may unintentionally challenge social or political authority by rewriting historical outcomes or depicting political institutions negatively. The NRTA is cautious about narratives that could be interpreted as critical of the government or destabilizing to social harmony.


4. Influence on Society and Youth
Authorities also consider the potential impact on viewers, particularly young audiences. Stories that encourage superstition, fate-based thinking, or unrealistic lifestyles are often restricted. Rebirth and transmigration themes may be seen as promoting such ideas.



After passing this rigorous review, the NRTA issues the distribution license, which legally allows the drama to be aired or streamed in China. Without this license, the drama cannot be publicly distributed in any legal platform.

In short, the NRTA review and licensing process is mandatory, and rebirth, transmigration, and time-travel dramas face extra scrutiny due to historical, moral, political, and social sensitivities. Passing the review ensures that the drama complies with Chinese regulations and can be legally distributed to audiences.

Tencent handling 3 major dramas to air This late February, generation to generation, love story in the 1970s , and about love.

Tencent announced the airing date 2 weeks early compare to their regular schedule 1 week prior of air date announcement?

Magazine promotion???

Is this still hate???

What do you mean by Tencent hate Yiran? What kind of prioritize you want?

Again this is just a reminder.

Just a reminder, don’t be disappointed if the ending is not good, and don’t lower the rating just because you not satisfied with it.

We all already know why. NRTA, don’t forget that.

Don’t blame the director or screenwriter if they not follow the novel ending exactly. If the ending is not the same as the novel, it’s for a reason.

So, please don’t lower the rating if you not satisfied, since we already know why they might have change the ending.

This is just a reminder in case the drama ending is not good.

If this is your first time watching a transmigration drama, good luck.

There’s no need to specify the exact months, as this is a direct post for spring season dramas, which run from March to May.

June is a summer.

Always check Tencent Weibo for official and solid information.

Tencent haven't posted the official drama calendar.

Always check the official Weibo for accurate and solid source since Tencent will the only will release the official drama calendar not illegal streaming sites.

Lol, Tencent haven't posted the official drama calendar, make sure to verify it first before giving information to others.

There's no official drama calendar, it might release on the premiere day.

There’s no need to specify the exact months, as this is a direct post for spring season dramas, which run from March to May.

Tencent already posted its upcoming dramas scheduled to air during spring season, so March to May.

https://m.weibo.cn/status/Qsd3JDgYV?jumpfrom=weibocom

Lol, generation to generation is appear on iqiyi mainland china, it seems will air on dual platform.

https://www.iqiyi.com/a_whvucu7cs1.html?vfrmrst=0&vfrm=3&vfrmblk=pca_115_trial_enlarge&e2=41f1e1b531c1965d0fc80cb9b1efa4d3

Lol, they just started filming, so don't expect it will air right away.

Check Reuters on Weibo, Douyin and Xhs.

Too early to ask for that. Expected to air next year.

For sure you already know the entire process before they can air, about Post Production and review process From National Radio and Television Administration

Are you new to c-drama? And don't know the entire process before they can air??

Just finished filming, it will undergo post production and review process From National Radio and Television Administration


It takes 3 to 5 months or up to complete all the entire process


Also this is youku , so expect shelves dramas if not profitable.

They don't have any kissing scenes or intimate scenes.

Again, for those who new to c-drama and didn't follow the Reuters. Read the Guidelines of National Radio and Television Administration.

Do you think this drama will pass the review if they have a kissing scene??? If you're new to c-drama study first the Guidelines before barking.

The dramas you call boring actually have a lot of depth, they reflect life, family, youth, and much more.

Period dramas have always been great at this, showing aspects of life that modern dramas often don’t capture.