Alice is a young girl whose life was put on social media from the day she was born. She has been watched and observed by millions of people on social media because Lada, her mother, opened the Life of Alice page, sharing stories of Alice's life from her birth until she's 17. But then one day, Job, an ordinary convenience store clerk, meets Alice, who is running away from home. Alice is completely different from the "Alice" that he knew through social media. Job has always asked himself what exactly is happening to this famous female idol, Alice.