Boyfriend on Demand

Good idea and message, awkward realisation

The idea of this drama was a good one... in short, showing what virtual reality can offer meanwhile, and showing, what it definitely can't offer.
While everything in a virtual reality is hyper-perfect, hyper-glaring, hyper-cheezy and hyper carefree, in the end, it's meaningless, hollow, empty and unfulfilling. Only the real deal is that - the real deal with real emotions, real joy, but also real danger of getting hurt. So far, so good.

The realisation of this drama did lack in several aspects though. Contrary to many others I do not think it was Jisoo's acting, I even think she did comparably good in this one (and don't really undertand why she gets bashed so much when there - at least in my opinion - are a ton of educated actresses who are acting way worse, but anyways)

What this one lacked is realistically showing that significant difference between virtual realities and real life emotions.
The whole relationship between the FL and the ML, which only started in episode 6, came totally out of nowhere. Full five episodes before there was not even a hint the ML had only remote interest in the FL - no, not even hidden, also not hidden in obvious bickering, it was just non-existent. So when the ML suddenly confesses to the FL, it seems (and that is the bad thing especially in that storyline) like another artificial, cheesy line, not fitting reality - just like in the virtual reality programes the FL visited before. Accordingly, the following interaction between the FL and ML feel - totally unreal, staged, like some lines learned before a play. Also Seo In-guk, (who in former dramas ('The smile has left your eyes'!!) proved he is a fantastic actor, especially if it comes to real life drama) couldn't safe this, the writing and directing was just not good enough.

So, unfortunately this did not deliver, while the idea and basic storyline where interesting and had a good message.

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Strawberry Ice Cream and Daydreams: A Most Pleasant Reconsideration

Let me be perfectly candid: I found it necessary to watch the drama a second time in order to properly appreciate the finished result.

After reading so many favourable remarks — and considering that the principal reason I remained until the very end of my first viewing was the appearance of Seo Kangjun, who is, I must confess, by a considerable margin my favourite Korean actor — I resolved to give the story another opportunity.

I must admit that, during my first attempt, I was hardly the most attentive spectator. I happened to be enduring a rather intense bout of anxiety and, to speak plainly, I was in a most disagreeable humour with myself. In such a state, even the most charming story struggles to receive the attention it deserves.

The following day, however, proved far more agreeable. After a refreshing bath, and with my room delicately scented with notes of vanilla, cotton, and lavender, my spirits felt considerably lighter. I suddenly felt inclined to watch the drama again — this time with greater care and with a sincere determination to enjoy it properly. And most delightfully, I did not regret the decision in the slightest.

Every young woman, I believe, possesses somewhere within the quiet corridors of her imagination a small hidden chamber where she keeps those tender daydreams she indulges in whilst perfectly awake. You may recognise the feeling: a romantic melody begins to play, and quite without effort the mind constructs an entire tale of passionate and dramatic love, with oneself most conveniently cast as the heroine. In many respects, this drama awakened precisely that sensation in me, for the heroine often appeared to be living through fragments of a romantic fantasy she might very well have written herself.

Viewed from a more thoughtful perspective, the story speaks rather perceptively of how a past relationship, particularly one that leaves its scars, may give rise to quiet insecurities and uncertainties within the heart. Such wounds often shape the manner in which one conducts oneself, and even the courage with which one dares to consider the possibility of loving again. It is therefore hardly surprising that Seo Mirae seemed more comfortable engaging with relationships arranged through a carefully designed programme — something distant and controlled — than confronting the unpredictability of genuine affection. Those lingering scars even coloured her notion of the “ideal man”, when in truth the very person who embodied those qualities had been standing rather nearer than she realised.

I will confess that I had hoped for somewhat greater development of the characters. Yet the drama ultimately reminded me of the sort of light romantic picture one might watch on a rainy afternoon whilst happily finishing an entire bowl of strawberry ice cream. It made me laugh, sigh contentedly, and — if I am to be entirely honest — feel a small measure of envy towards Mirae. After all, she had the good fortune of having Kyeong Nam in her life, and her moments with Eunho were responsible for no less than 99.99 per cent of the dreamy sighs I found myself letting out throughout the story.

Would I watch it again very soon? Perhaps not. But for the present moment, I can say with complete sincerity that every minute spent watching it felt entirely worthwhile.

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CHARM CANNOT SAVE A SHOW THAT DOESN'T KNOW WHAT IT WANTS TO BE

Okay so I have been sitting here for the past hour trying to figure out how to even begin writing this review because I genuinely have so many conflicting thoughts and feelings about this drama and I don't even know where to start. I did not hate it, but I absolutely did not love it either. And honestly, that in itself is the biggest problem and the most frustrating outcome I could have walked away with. Because with a premise THIS relevant to the world we are living in right now, you should not be finishing a drama and just feeling… nothing. You should feel something. Anything. Happy, sad, devastated, giddy, obsessed... I don't care. Just SOMETHING. And the fact that I closed out the final episode and essentially just shrugged my shoulders and moved on with my day tells you everything you need to know about where this drama ultimately went wrong.

I want to be fair though because there were aspects of this show that I genuinely enjoyed and I don't want to be one of those people who just trashes something without acknowledging what worked. So let me try and break this down properly.


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GENERAL OVERVIEW:

Seo Mi-rae is a webtoon producer whose entire existence has basically been swallowed up by her career. No romance, no social life, no time, no energy, nothing. Just an endless cycle of impossible deadlines, demanding creators, and a workload that would break most people. After going through a painful breakup she has completely checked out of the idea of dating and has zero interest in pursuing another relationship. She is just existing at this point, running on fumes, and pouring everything she has into her job.

Then she gets selected as a beta tester for this revolutionary virtual reality dating platform called *Boyfriend On Demand* and honestly the concept alone had me sold from the jump. The app drops you into this fully immersive digital world where you can interact with hundreds of AI-generated romantic partners and every single one of them is specifically designed to fulfill a different fantasy. You want sweet and supportive? Done. Dramatic and brooding? Right there. Impossibly wealthy and devoted? Say less. Mysterious and protective? Already waiting. The app is essentially a choose-your-own-adventure romantic experience where the risks of real relationships don't exist and every single boyfriend is literally designed to make you feel chosen and special and loved. And as a concept? I mean… come on. You cannot tell me that is not creative and timely premises. In a world where people are lonelier than ever and technology is increasingly filling in the gaps of human connection, this idea had so much to say. SO much. And that is precisely why what they actually did with it hurt as much as it did.


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COMMENTARY:

The virtual dating sequences? Honestly iconic. Genuinely hilarious. Completely unhinged in the most entertaining way imaginable. Every single time Mi-rae entered the simulation I was on the edge of my seat wondering what kind of fantasy scenario was going to unfold and which celebrity was going to pop up as her newest AI love interest. The sheer unpredictability of it kept me watching way longer than the actual quality of the writing deserved and I am not even remotely ashamed to admit that. That is just the truth.

The AI boyfriends themselves were so exaggerated and over the top in the best possible way. They were basically walking parodies of every romantic archetype you have ever seen in a drama and the comedy that came from Mi-rae having to navigate their ridiculous levels of devotion and dramatic declarations of love was genuinely some of the funniest content I have seen in a while. Her reactions alone carried so many scenes. There was a real self-awareness to these sequences that I appreciated because the show clearly knew how absurd the premise was and leaned into it rather than trying to play it completely straight.

And the celebrity cameos... okay listen. I understand that for some people the cameos were maybe a bit of a gimmick but for me? Every single one felt like an event. Like a little gift. You genuinely never knew who was going to show up next and that sense of excitement and surprise genuinely kept the momentum going even when other parts of the story were dragging. In a weird way the cameos became one of the show's most defining and memorable features and I think that says a lot about how well executed they were individually even if they contributed to a larger structural problem that I will get into later.

Seo Kang-joon appeared as one of the AI boyfriends and I am telling you right now, this man had LIMITED screen time. We are talking a handful of episodes at most. And somehow, SOMEHOW, he left a bigger and more lasting impression on me than the actual main love interest of the entire drama. How does that happen? HOW? The chemistry between him and Mi-rae was so immediate and so natural and so effortless that I genuinely sat there with my mouth open thinking "why are you not the lead of this show?" Like their interactions felt lively and easy and genuinely fun in a way that the central romance never quite managed to achieve despite having 10 entire episodes to build itself up. Some of the scenes they shared together were easily among the most memorable of the whole drama and he was barely even there!!!

It genuinely made me a little sad watching it because you could see what the show could have been if that same energy and chemistry had been channeled into the main relationship. I need someone to cast Jisoo and Seo Kang-joon in a proper drama together with a strong script and a fully developed love story because after watching this I am convinced they would be absolutely electric together. Someone please make this happen. I am begging.

And the truly frustrating thing is that his cameo character, a character with almost no backstory, no real development, no space to breathe, somehow felt more emotionally present and engaging than characters we spent the entire drama with. That is not a compliment to the cameo. That is an indictment of how badly the writing failed the main cast.

Park Gyeong-nam, played by Seo In-guk, is supposedly the love of Mi-rae's life. He is reserved and intimidating on the surface but secretly harbors genuine feelings for her and gradually becomes more important to the story as it progresses. In THEORY this relationship should have been the emotional beating heart of the entire series. The thing that grounds all the virtual chaos in something real and meaningful. The anchor. The reason we are watching.

In PRACTICE it felt like an afterthought. A side plot. Something the writers remembered existed between virtual dating sequences and celebrity cameos.

For the majority of the drama Gyeong-nam is essentially sidelined while Mi-rae runs around the simulation falling in and out of fantasy scenarios. He lingers in the background. He shows up occasionally to look meaningful and feel things quietly. And then by the time the show finally decides to actually commit to building their relationship there is genuinely not enough runway left to do it properly. Important moments feel rushed. Character development arrives so late in the game that it cannot possibly land with the emotional weight it should have. And the conclusion of their romance feels hollow as a result because you cannot make an audience invest in something you spent most of the drama not investing in yourself.

This is especially painful because Seo In-guk is genuinely talented. Like properly, undeniably talented. He has this natural screen presence that allows him to communicate entire worlds of emotion through a look or a quiet expression or the way he holds himself in a scene. Some of Gyeong-nam's most effective and moving moments involved no dramatic dialogue at all, just a lingering glance, a subtle shift in expression, a moment of quiet disappointment that he does not allow to show on his face. The performance was there. The actor was fully present and giving everything he had. The script just did not meet him where he was standing and that is the part I genuinely cannot forgive.

Because here is the thing. He tried so hard with so little. And you could feel it. You could feel him reaching for emotional beats that the writing kept failing to set up properly and honestly it just made me respect him more while simultaneously making me angrier at the show for wasting him the way it did. Seo In-guk deserved better material. Full stop. No argument. The character needed more and the actor was more than capable of delivering it if only the drama had bothered to do its part.

Okay let me talk about Jisoo because I think she did a genuinely good job with what she was given and I want to be clear about that before I get into the parts that annoyed me.

Carrying a drama with a premise this unconventional is not easy. It requires a particular kind of energy and presence, someone who can be funny without being cartoonish, emotional without being melodramatic, relatable without being passive. And for the most part Jisoo delivered. Her comedic timing was strong throughout and her expressive reactions became absolutely essential to some of the show's funniest and most entertaining moments. She was watchable in every scene and there is a natural charisma to her that kept the series moving forward even when the writing was letting everyone down. That counts for a lot and I do not want to minimize it.

Mi-rae herself is also a genuinely interesting character on paper. She represents an entire generation of young professionals who are running themselves into the ground trying to build careers while quietly falling apart on the inside. The exhaustion, the loneliness, the uncertainty about where her life is going... those feelings are real and they are relatable and in the right hands they could have been deeply affecting.

The problem is the writing kept undermining her. Her character development was inconsistent throughout the series and there were multiple moments where her decisions felt poorly motivated or just straight up immature in ways that made it difficult to stay fully invested in her journey. Like I understood her on a surface level but the drama never quite gave me enough of her interior world to make me truly feel for her the way I wanted to. And when you have a show that is essentially built around one character's emotional evolution, that is a significant problem.

This is not a Jisoo problem. This is a writing problem. The actress did her job. The script did not always do its job. Those are two separate and distinct issues and they should be treated as such.

At its core *Boyfriend On Demand* is not just a romance. It is a story about loneliness. About emotional fulfillment in an increasingly disconnected world. About what it means when technology becomes better at meeting our emotional needs than other human beings. About the seductive danger of preferring a controlled fantasy to the messy unpredictable reality of actual love. These are themes that matter. These are conversations worth having. And the framework of this drama was the perfect vehicle for having them.

The show even sets up genuinely fascinating territory around this, as Mi-rae grows more attached to the virtual world, reality starts to feel less satisfying by comparison. The idealized perfection of the app creates a standard that no real relationship can match. That tension between fantasy and reality could have been the foundation of something truly thought-provoking. A serious examination of digital dependency, emotional avoidance, and what we lose when we choose simulation over genuine human connection.

But every single time the drama got close to actually exploring one of these ideas, every time it approached a moment of real depth or genuine complexity, it retreated. Pulled back. Cracked a joke. Introduced another cameo. Jumped to another virtual scenario. It was like watching someone sprint toward something important and then stop just before reaching it over and over and over again for sixteen episodes. And eventually you stop believing they are ever actually going to get there.

The tragedy is that the comedy was good! I am not saying the humor was bad or unwelcome. The problem is that it kept coming at the expense of the story's more meaningful ideas. You can have both. Dramas do it all the time. But you have to be willing to let the weight of your themes actually land sometimes and this show consistently refused to do that.

If I had to identify the single biggest structural failure of this drama it is the imbalance between the virtual world and the real one. The show became so utterly fascinated by its own simulation, the rotating cast of fantasy boyfriends, the celebrity appearances, the increasingly elaborate scenarios, that it completely neglected the relationship it was supposedly building toward the whole time.

The virtual world got everything. The real romance got scraps. And no amount of rushing in the final episodes could compensate for 10 episodes of neglect. By the time the show tried to make me care deeply about Mi-rae and Gyeong-nam together it was already too late. The emotional foundation was not there because the drama never bothered to lay it properly. Their connection never gained the depth or the weight it needed to carry the conclusion and as a result the ending felt not just rushed but genuinely unearned.

This is the kind of structural imbalance that no amount of good acting or charming moments can fully fix. It is a foundational problem. A storytelling problem. And it is what ultimately prevented this drama from being what it could have been.


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FINAL THOUGHTS:

If I had to sum this drama up in one phrase it would be "wasted potential," and I want you to understand that this genuinely hurts more than if it had just been a straightforwardly bad drama from episode one. Because bad dramas are easy to dismiss and forget. Dramas that waste genuinely strong premises stay with you in a different and more frustrating way. You find yourself thinking about the version of the show that could have existed. The version that actually committed to its own ideas. The version that gave the real romance the time and care it deserved. The version that was brave enough to sit with its more complicated themes instead of running back to safety every time things got emotionally interesting.

That version of *Boyfriend On Demand* would have been genuinely special. Instead what we got was entertaining enough in the moment but ultimately forgettable once the novelty wore off. The celebrity cameos were fun. Some of the virtual dating scenarios were genuinely hilarious and I laughed out loud more than once. Jisoo worked hard and brought real energy to the role. Seo In-guk was quietly excellent with material that did not deserve his effort. Seo Kang-joon showed up for five minutes and somehow became the most memorable thing in the whole drama. These are not nothing. These things count.

But a collection of entertaining moments is not the same thing as a good drama. And good performances cannot carry a story that the writing never properly built.

Overall I am giving this a 5.5/10.

THE PEOPLE WHO KNOW WHAT THIS COULD HAVE BEEN ARE SUFFERING AND WE DESERVE ACKNOWLEDGMENT!!!

Anyway, thanks for reading! ❤️

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Watch It on 1.75× or Skip Scenes — You’ll Still won't miss anything

I’ll start with honesty. Did I skip certain parts of the drama? Yes, I did. But does that mean I didn’t understand the story or missed something important? Absolutely not — simply because there isn’t much story going on in the first place. The drama never really builds a compelling narrative or any sense of momentum. It’s not even functioning well as a light-hearted romantic comedy; instead, it just feels plain and bland.

Even the flashy elements that seem designed to attract attention — like the countless outfits worn by Jisoo and the over-the-top cameos — fail to save the show. The side characters don’t help either; most of them feel like fillers that add nothing substantial to the story.

Another thing I genuinely don’t understand is why this project was picked up by Netflix. My guess is that the association with #Blackpink tag was enough to guarantee attention and publicity. But relying on popularity instead of focusing on the story and execution is exactly how projects like this end up falling flat.

In the end, the biggest issue is that the drama is simply boring. There’s nothing really happening here — no strong story, no clear direction, no convincing chemistry, and honestly, very little watch value.

Before ending, I really want to talk about Jisoo. I’m not saying this to be unnecessarily harsh, but it needs to be said. When you look at the number of talented actors out there who struggle to even land supporting roles, it’s hard not to question why someone (Jisoo) with such limited acting ability keeps getting lead roles.

Sorry but not sorry — at this point Jisoo seriously needs help. She needs a mentor who can actually teach her what acting is. Her performance feels extremely monotonous. Her dialogue delivery barely changes, and the tone of her voice stays the same even when the emotions and atmosphere of the scene clearly shift.

It often feels like she doesn’t fully understand what her character is trying to convey. And that’s one of the last mistakes any actor would want to make. Not understanding the character you’re playing is exactly where everything starts going wrong.

I genuinely hope she takes constructive criticism seriously and works on improving herself.

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NONEXISTENT CHEMISTRY in a romance drama. A nightmare!

This is bad ya'll ...
This ain't it. Firstly, the script is lacking in every way. Its like watching some low quality internet web series.

Secondly, the lead actress is terrible at acting. Seo in guk was fine but he couldn't create chemistry...this is probably the only drama where he has failed to create a chemistry and you can't blame him fo that.

Thirdly, the direction isn't great either. Looks like the director thought star power will power his/her career as well. I haven't given any spoilers but i can tell you that this drama isn't worth your time.

Edit: Nothing is more annoying than Idol fans complaining about reviews.

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Low rating for the script/concept!

This drama is only 10 episodes but at times it felt as if each episode was 3hours long which is a terrible thing for a show.

For me all its issues start and end on the script and the way they handled the AI-boyfriends concept. Because even though AI relationships are something that will probably be really popular in the next couple of years, it will never stop representing a dystopian situation of humans giving up on real human relationships just to engage with the imaginary-easier interaction that AI can offer.

I kept watching the drama bc I was curious to see how they were going to conclude the AI dating app situation but as I had guessed they glossed over all ethical questions one might have about this concept and never really touched on what it respresents or could mean. Let me ask you guys just this one thing: would you like a drama where the MALE lead and all other male characters in that show dated AI girlfriends? I mean men will do that in the future, it's only that they wouldn't show it on a kdrama bc then it would have to be a serious drama where it actually has to delve into the implications the way Black Mirror has done in one of its seasons.

As for the script they literally wrote underdeveloped characters where you were left wondering "why are they like that? why would they act like that?"

In a few words the script was TERRIBLE.

The first 6 episodes were the least entertaining part of the drama for me and the most annoying part of Jisoo's acting. Bc it leaned heavy on the whole AI boyfriends thing with the many famous actors' guest starring that made me feel nothing but boredom and annoyance.

Thankfully Seo Inguk's actual character (not the AI one) "saved" part of the show in the 2nd half by delivering good acting and nice chemistry with some cute moments with Jisoo. Honestly those moments were where Jisoo shined the most. She's far from a good actor yet, but i dont want to be harsh as of right now, bc I still think if she works harder she can grow and become better. Of course she might not do that considering how the k-industry are just willing to hire her only bc of her general popularity bc she can make money for them.

Overall it was a drama with meh OSTs, so and so acting and notingburger directing, BUT the biggest issue was the damn script. I'm so over Korea's lack of effort when it comes to scripts. These last couple of years I've yet to see a kdrama where the scipt was even a 6/10, it's like they've dumbed down everything bc they think most viewers are dumber now i guess, so they dont need to put any kind of effort in making and greenlighting good, intelligent stories and characters.

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A Quirky, Fun Rom-Com

So I was hyped for this one K-drama ever since I watched the trailer. It didn't disappoint me at all. The story was a breath of fresh; it was fun, easygoing and had just the right amout of quirks to keep you watching. The cast was fun to watch. I really loved the office scenes. I persomally loved the rivalry between Mirae and Kyeongnam. It was really funny and cute. That being said, I do wish there were more scenes between the two because they were so cute together. Now with that being said, this brings us to a few issues that could have handled better.

The pacing threw me off guard sometimes. The first few episodes focused on the VR boyfriends and it was fun to see all these different cameos. But it sort of dragged on for longer than it should have when all this time could have been used to develop the relationship with the leads. The Seo Eun Ho storyline should have ended in college as soon as she accepted the breakup for what it was. But I did like the way Mirae got the ick from Eunho. It could have ended earlier to explore more of the actual relationship instead. The reality aspect was far more charming than the fantasy one although I loved the dating manager. But since it's a rom-com fantasy drama, I should not complain much about how they focused more on the fantasy aspect when the reality aspect was their strength.

Boyfriend on Demand is a fun drama to binge watch but it was let down by the pacing and not untapping the full potential of the leads.

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Star Power Cannot Save Boyfriend on Demand!!!! (Not worth the watch and a disappointment)

After finishing Boyfriend on Demand, I could not help but feel that the drama never truly lived up to its intriguing premise. The idea of a virtual service that generates ideal partners had the potential to explore modern relationships in a clever and entertaining way, but the execution quickly falls into familiar romantic comedy clichés. As I watched the episodes unfold, the story often felt repetitive and uneven, spending too much time on predictable misunderstandings instead of building meaningful emotional development. Reading international and Korean reviews afterward confirmed the impression I had while watching. Several outlets pointed out that the drama wastes its high concept premise and ends up feeling surprisingly conventional for a show built around such a futuristic idea.

The biggest weakness, however, becomes clear in the central performance by Kim Jisoo (the FL). Because the narrative is so heavily centered on her character, the emotional weight of the drama depends almost entirely on her acting. While watching, I often noticed the same issue mentioned in many reviews and viewer discussions. Her line delivery sometimes sounds flat or stiff, particularly in scenes that should carry emotional tension. Moments that require vulnerability or inner conflict often feel restrained rather than expressive, which makes key romantic beats less convincing. Korean commentary has also highlighted issues with articulation and vocal tone in certain scenes, and once I noticed it myself, it became difficult to ignore during later episodes.

Looking at audience reactions and review scores, it becomes easier to understand why the show has received relatively modest ratings compared to other recent romantic dramas. While some viewers enjoy the light atmosphere and the novelty of the concept, a large portion of the discussion online revolves around disappointment with the acting and the overall execution. For me, the series ultimately feels like a project driven more by star power than by strong storytelling or performances. With a sharper script and a more nuanced lead performance, Boyfriend on Demand might have delivered the clever modern rom com it promised, but instead it ends up feeling like a missed opportunity.

This review reflects my own opinion, so please Jisoo lovers do not attack me blindly!!!thx 😊

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When Love Becomes a Subscription

In an era where technology influences almost every part of our lives, the Korean drama Boyfriend on Demand explores a fascinating question: What if love could be downloaded like an app? Blending romance, comedy, and a touch of science fiction, the drama offers a playful yet thought-provoking look at modern relationships in a digital world.
The story follows Seo Mi-rae, a hardworking webtoon producer who finds herself constantly overwhelmed by work and personal disappointments. Like many people struggling with real-life relationships, she turns to a new service that promises something extraordinary — a virtual boyfriend experience. Through the app, Mi-rae can choose from a variety of ideal partners, each designed to perfectly match her preferences and emotions. These AI-generated boyfriends are attentive, understanding, and always know exactly what to say.
At first, the idea seems like the perfect escape. The virtual dates are dreamy and flawless, offering Mi-rae a sense of romance that feels almost too good to be true. However, as she spends more time in this artificial world, the line between fantasy and reality begins to blur.
At the same time, Mi-rae’s real life becomes more complicated when she interacts with her colleague and rival, played by Seo In-guk. Unlike the perfectly programmed AI partners, he is imperfect, unpredictable, and sometimes frustrating. Yet, his genuine emotions slowly begin to challenge Mi-rae’s idea of what love truly means.
Opposite him, Jisoo brings Mi-rae to life with a soft and charming presence. Her character represents the modern individual caught between convenience and authenticity — someone who enjoys the comfort of a perfect digital relationship but still longs for something real.
What makes Boyfriend on Demand interesting is not just its romantic storyline but its underlying theme. The drama subtly questions whether perfect love is truly fulfilling if it lacks real emotions, flaws, and unpredictability. The AI boyfriends provide everything Mi-rae thinks she wants, yet something always feels missing.
Visually, the series is colorful and stylish. The virtual dates are designed like fantasy sequences, filled with beautiful settings and romantic moments that feel almost like scenes from a dream. This contrast between the glamorous digital world and Mi-rae’s ordinary daily life highlights the emotional conflict at the center of the story.
However, while the concept is unique and engaging, the drama sometimes struggles to fully explore its deeper themes. Some parts of the story feel repetitive as Mi-rae continues trying different virtual partners. The narrative occasionally focuses more on the entertaining scenarios than on developing the emotional complexity of the characters.
Despite these shortcomings, Boyfriend on Demand remains a light and enjoyable watch. It combines humor, romance, and a modern technological twist that makes the story feel relevant to today’s audience. For viewers who enjoy romantic comedies with a creative premise, the drama offers plenty of charming moments and entertaining interactions.
In the end, the drama leaves viewers with a simple yet meaningful question: Is love about perfection, or is it about the imperfect moments that make relationships real? Boyfriend on Demand suggests that while technology can simulate affection, genuine connection is something that can only exist between real people.

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Rom-com lovers, rejoice—romance comedy is officially back!

Jisoo absolutely shines in Boyfriend On Demand on Netflix. The story is light, cute, and full of charming moments that make it impossible not to smile while watching. It’s the kind of series that reminds you why rom-coms are so comforting and fun in the first place.

What really makes the show work is Jisoo herself. She is gorgeous and brings such a natural warmth and charisma to the role, and her chemistry with her co-stars really feels effortless. Whether the scene is sweet, awkward, or lol funny, she makes it feel genuine and engaging.

It’s the perfect easy watch—adorable, entertaining, and full of heart. Plus the numerous eye candy is also worth mentioning. The casts are all pretty.

If you’re looking for something that will brighten your mood, Boyfriend On Demand is definitely worth adding to your Kdrama and Netflix list.

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Great idea, but the execution could have been better.

Well… this drama was definitely something.

I think the concept and overall idea were interesting and had a lot of potential, but the execution wasn’t as successful in my opinion. I really enjoyed the first few episodes and the whole concept of the virtual boyfriends — it was fun and entertaining to watch.

However, I think the biggest issue was that the male lead barely had any screen time, and we didn’t even get a hint that he might be interested in Mi Rae until episode 6, which honestly felt a bit crazy to me. By that point it already felt too late, and it didn’t really capture my interest anymore. I would have loved if they had shown that from the beginning — maybe while she was going on dates with the virtual boyfriends, we could have seen more interactions between them at the office and more development in their relationship.

I also think I would have liked this drama more if it had been shorter. Instead of 10 episodes, I feel like 8 would have been enough.

Another idea I think could have worked well is if the drama had focused more on the virtual world itself — for example, each episode featuring a different virtual boyfriend, and by the end she realizes that this world isn’t realistic and doesn’t truly help her. Then she chooses to live her life properly in the real world and eventually finds real love outside of it.

I also have to admit that I didn’t really enjoy Jisoo’s performance, and I’m sorry to say that. I think she’s a very talented person, but her acting didn’t feel strong enough here, and in my opinion she can’t quite carry an entire drama on her own yet. That being said, I actually thought she was very good in Snowdrop, where that type of role suited her much better.

I was also a bit surprised to see Seo In Guk choose this project. He’s perfect as always — I will never complain about seeing that beautiful face on screen. I just wish he had gotten more screen time earlier in the drama instead of mostly appearing in the later episodes.

The real highlight of this drama, though, was definitely the cameo appearances of the virtual boyfriends. The lineup of actors who showed up for those small roles was seriously top-tier, and I loved seeing all of them.

Especially Lee Soo-hyuk — that man is unbelievably handsome, I could barely breathe.
And of course my man Lee Jae-wook.

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Didn't Live Up to the Expectations

Honestly, it felt quite flat and didn’t really live up to the expectations of a modern dating storyline. Jisoo’s acting also came across as rather dull for most of the drama, although she did deliver well in a few scenes. On top of that, her makeup throughout the series looked unusually pale. The characters lacked depth, and unfortunately the same can be said for the storyline. While the plot itself had a fresh idea, the execution simply didn’t deliver. Perhaps it was a good decision for Netflix to release all the episodes at once—otherwise viewers might have dragged their disappointment and criticism out week after week. But in one words the drama was easy to follow and worked nice as a romcom

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