plor20:
Yes!!!!! The film is considered a low budget indie film. It's made 100 million in it's opening weekend which is very good! Even for Ameicna realeses and 100 mill opening weekend is considered relatively very good.
That's the vibe I got -- a low budget indie film. So, I think it's doing really well. I think Tan Jian Ci said something about being surprised at the box office in one of the clips I watched.
HeadInTheClouds:
I'm guessing this is 100 million RMB and not USD. Do we know what the budget was?
Nevertheless, sounds like it exceeded expectations. Hopefully words of mouth will be strong and it will sustain a healthy runs.
Yes, it's RMB.
It couldn't have been that large a budget. There's zero special effects or 'epic' scenes, and there's a very small cast.
That seems to be the big concern ... whether it can hold onto to enough screens. Plus we'll have to see how it does during the week.
I saw another clip on youtube where the audience was crying, so at least they are achieving their goal hooking the audiences emotionally.