After a lot of shows lately that have erred on the side of serious, tense, and deep... A Business Proposal was a breath of fresh air!! With a lot going on in the world these days, this show brings us joy and levity. This show proved that sometimes, all we need is a simple, straightforward romcom. It felt reminiscent of classic stories from the past, and as long as your expectations are set accordingly, you will have a fantastic time. Don't watch this show when you're in the mood for tears or reflections on life. Watch this show when you need a light pick-me-up, archaepteryx sound effects, fun mannerisms, and unexpected laughs.

Despite its simple premise and fairly straightforward plot, A Business Proposal is surprisingly engaging. It SOMETIMES subverts tropes, but more often than not, it leans into the camp. The writer was smart to keep the story tight at just 12 episodes — it prevented any situations from dragging out, and therefore felt excellently paced. I LOVED the drama-within-a-drama, explicit product placement, snappy lines, and unabashed cheesiness. Our four leads are all immensely root-able, and I love how all the women are driven, ambitious, and stand up for themselves.

The actors all played their parts well. Even Young Seo's cousin endeared herself to me by the end. No one was really a villain, and we all had a good time.

My only critique is that the ending felt a bit rushed. C'mon, y'all know what we're here for! Why didn't you give us a wedding and babies?! If you're going to do a time skip, at least make the future a bit more fulfilling. I'll kid myself and say it's so they can keep things going with a drama special or second season someday.