As I mentioned in my headline, the plot is gone. It started off okay but then the writers just lost the sense of direction from what the title & plot description of drama is about. Really... I mean 90% of this drama is about the romance, the letters, the fake identity, the real identity being revealed, lover's trust, break ups, understanding one another. Literally only about 10% of the drama is what "Start Up" is actually about. People have issues about the love interests and I see that. It feels force between the leads. I don't see the connection between the ML & FL. There's a little bit more in connection with the SML but even still, not strong enough in my opinion and for a drama that heavily focuses on the romance, they failed in that department.

I feel bad for the actors and actresses because they just didn't shine in this drama. There's nothing special about their characters. The main lead characters had nothing significant about them other than a hard childhood. Their roles aren't memorable to me. I mean even the SFL was ripped off. Story was there for her but the writers didn't give her the necessary screen time for her character to evolve. It seemed like she didn't even play an importance to this drama. Even the support characters got more screen time than her. Seon Ho, on the other hand made his character shine. I notice he tends to do his 2nd lead roles really well like Strongest Deliveryman, Two Cops, making them shine. Even his lead role in Catch the Ghost; it started off pretty bland too but the writers deliver on that role and Seon Ho was able to even made that role shine.

Music wise, great music but once again, this drama fails to deliver the overall osts for this drama. Most songs were just played a few times if not once.

Definitely not a rewatch. Bad balance between romance and plot, with romance weighing a lot more than the plot. This just wasn't delivered well at all.