The premiere episode of "A Virtuous Business" sets the stage for an intriguing and refreshing story set in the early 1990s. The show dives into the lives of four women, known as the *Bangpan Sisters*, who find themselves in an unconventional line of work—selling adult products door-to-door in a conservative rural village. This unique premise immediately stands out, offering a blend of comedy and heartfelt moments, all while tackling societal norms of the time.
The episode introduces us to Han Jung-sook, a housewife struggling with financial pressures. Her character brings an emotional depth to the story as she navigates her responsibilities as a mother and wife, while also rediscovering her own potential. Kim So-yeon's portrayal adds a level of authenticity, drawing viewers into Jung-sook's quiet yet powerful transformation. Her entrance into this sort of business and her motivation are portrayed nicely.
Alongside her, we meet the other Bangpan Sisters, each with their distinct personalities and motivations. Though the focus is currently on Jung-sook, they got to shine too.
The show’s humor is well-balanced with moments of reflection, as the characters face the realities of stepping into a business that challenges traditional values. The cinematography, capturing the rural 90s aesthetic, adds a nostalgic charm to the show, while the writing is sharp and witty, delivering social commentary in a subtle, humorous way.

PS: People review bombing this because it challenges your narrow worldview is like throwing a tantrum over a mirror showing you exactly how small-minded you really are.