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On Si Jin Mar 16, 2025
Title Si Jin
After 27th... okay that was so romantic. Buttefly-wings romantic. I liked it.

And hey... she knows magic :D
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Replying to Mellow231 Mar 16, 2025
Maybe off topic: does anyone know the difference between calculation of ratings in paid networks like tvn/jtbc…
For one thing, higher ratings in dramas airing on paid networks (cable) like TvN are showing a good success for the drama (since they're paying for the ads). On the other hand though, a higher rating for a drama airing on a ~free~ network also has a lot more exposure (in total numbers, since it's free) and leads to earnings (they obviously aren't doing it for the sake of artistic development). But the percentages that mean "high ratings" are way different. Something that get 5-10% on tvN is good, while under 3% it's probably a flop (ratings-wise anyway). For SBS, they need to go higher. Free-to-air used to get as high as 30-40% ratings (which only means how many people watched, not that they liked it, LOL), but now with the changing habits of viewers, going above 10% (and as high as possible) is noted as good ratings.

Now media is consumed differently, so whenever there's another option (like pay-to-watch, or OTT networks airing at the same time, like D+, NF, etc) the data is skewed. Most younger people watch dramas OTT, but ratings are usually based on TV devices (that older people still use) and on what the networks themselves report. So it's tricky.

There's a tumblr explanation that tries to point the nuances, but most of their outlinks don't work LOL. https://www.tumblr.com/kdramaxoxo/631915004564733952/do-you-know-anything-about-kdrama-ratings-im-new

ETA Here's Nielsen's ratings page, BH is second most-watched after the weekend drama (Eagle Brothers - take notice weekenders are ALWAYS higher-rated than short-form dramas):
https://www.nielsenkorea.co.kr/tv_terrestrial_day.asp?menu=Tit_1&sub_menu=1_1&area=00

Again... this counts only domestic audience. I don't know if they ever count the international audience (they're measuring audience in the interest of commercial success LOL, SK would buy what they're advertising in those dramas, not the rest of the world.)

ETA2 Now you've made me curious so I went to check. Previous dramas from SBS in the same timeslot were averaging around 10% overall (Love Scout, Fiery Priest 2, The Judge from Hell - this one surprised me, there was so much hype on MDL I thought it would be way higher.) Good Partner made over 12-14% average, though (and it's not well-rated, but it got the audience), while Connection made around 9%. Even Flex X Cop only averaged around 8% and My Demon got around 4% LOL.

So that means that if Buried Hearts keeps growing and ends with a 10-11% rating average... it's a regular SBS drama. If it goes above... well then. But we'll see. They have another half to grow or fall.
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Replying to ShortCircuit Mar 16, 2025
SDJ is a fragile Superman, he keeps respawning. And yes it's an amazing ride. Too bad you dropped it.
I'm not judging you, LOL (we all like what we like and there's no obligation). I am saying, it really is too bad you dropped it. It's a mad ride :D
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Replying to Mariaaa13 Mar 16, 2025
i dropped mid ep5 .. how i it going ?
SDJ is a fragile Superman, he keeps respawning. And yes it's an amazing ride. Too bad you dropped it.
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Replying to ShortCircuit Mar 16, 2025
Title Undercover High School Spoiler
Ep8 is a bit better, less silly rom-com, more serious plot. I liked it.
So did I get it straight... it's actually the CHAIRWOMAN who put them all to the task?!

I had this impression she got wind of it from someone in NIS, but it looks like - or at least that's what HaeSong thinks - that it was her plan from the very beginning, she picked the personnel in charge (that means him), knew all about it, just put them on the scent and waited for them to find the prey (the hidden gold).

And it definitely looks like Mr. An is way too deep - I guess that's how he affords to put his daughter in this school. If it's true, it'll be a sad thing for HaeSong.

My out of this world theory is that whoever stabbed the FL is either Mr. An (most probably) or ML's dad, fantastically risen from the dead or something. Though TBH I am not all that invested anymore in that plotline. We're on the last stretch and it keeps devolving into romance so I'm... kind of losing interest.
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Replying to ShortCircuit Mar 16, 2025
Title Si Jin
They make him marry the princess, don't they? For filial piety or some other stupid reason?And Jang Si gets rejected…
LOL, that's an incentive to go watch it right now, thank you!
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Badass Bunny Mar 16, 2025
2020 was yesterday because I lost all time-keeping abilities in the pandemic. What, it's been 5 years already?! No way...

Okay, back to actually reading the article, LOL.

ETA

Wow, I managed to watch most of these, or have them in my "hmm, that's interesting, maybe later" list (because Takeru Satoh is a must :D). But Bad Genius and Lost Romance weren't on that list, and now they are.

Thank you!
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Replying to ShortCircuit Mar 16, 2025
Title Si Jin
They make him marry the princess, don't they? For filial piety or some other stupid reason?And Jang Si gets rejected…
Thank you!
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Replying to Runner Mar 16, 2025
Yeah, at first I too hate this drama and thought to drop it and I watched it again because of starting the drama.…
All good makjang is addictive, it doesn't matter what other genre they throw in. It's like gossiping with the neighbours about someone who's not there, LOL, a guilty pleasure that's usually pretty harmless. And also hilarious at the same time, as we're now wondering how come any and all killers in this drama can't figure out how to take out SDJ (I don't want him dead, but I like seeing them try and fail, hahaha~)
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Replying to SrKeler Mar 16, 2025
How much time has passed since the wedding? Will the pregnancy plot come?
Unless she's an elephant (their pregnancies last for some 22 months or so), she's not pregnant by SDJ, LOL.
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Replying to Jemarielle Mar 16, 2025
Title Buried Hearts Spoiler
Can someone tell me why Eun nam's mom wants him dead ?
She might want to try again, as it's implied she already tried once when he was a child.
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Replying to ShortCircuit Mar 16, 2025
Title Si Jin Spoiler
I'm on 26th and I don't want to go on because I'm pretty sure something's going to happen. I need a spoiler, please,…
They make him marry the princess, don't they? For filial piety or some other stupid reason?

And Jang Si gets rejected in favour of MingYue?

(I guess she will eventually go to the south, either kidnapped or by her own volition, but I just need to not stress about the marriage event any more.)
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On Si Jin Mar 16, 2025
Title Si Jin
I'm on 26th and I don't want to go on because I'm pretty sure something's going to happen. I need a spoiler, please, question follows.
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Replying to jungwoohyunim Mar 16, 2025
Because she's so plain in her acting. She's emotionless and her being a cheater is not giving.
Agree, she's good - particularly in the beginning when they were madly and freely in love. I was totally sold on it. BUT - and this is a big but - her character is seriously dumb. Doing the most stupid things ever that could get her lover killed twice a day and one more time in the night, LOL.

I mean, doesn't EunNam (the character) watch kdramas?! Doesn't she realise she's from a chaebol family and there are ALWAYS shady dealings in chaebol dramas?! Doesn't she notice how her lover gets attacked so often just for being her lover - though now it's turned personal for all the wanna-be killers - and she's always, always doing the wrong thing at the wrong time.... (Like leaving the freaking phone on her bed for everyone to check, like making him wait on the pier until all the killers were in place, like not noticing her uncle-in-law is seriously threatening him all the time?) It takes SDJ pointing it out to her to make her get a lightbulb moment that YES she seems to be the root and catalyst to everything going wrong around him...

If that was supposed to be her character from the beginning, props to the actress (I guess we're so used to characters who can think and plan we weren't expecting a pretty but stupid damsel in (not so much) distress, LOL).
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Replying to ainhoagt Mar 16, 2025
for real. I know it's supposed to keep the thriller on going but his assesination attempts are borderline hilarious…
Do you realise how frustrated he might be, LOL. He tried SO HARD and it's not happening. The plot armour is so thick with SDJ, HID was trembling in ep6 just imagining WHAT IF IT WORKS THIS TIME LOL - spoiler, it didn't work that time either hahaha~
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Replying to Vniverse Mar 16, 2025
Can't wait to see his lover die and he finally begins vengeance
I like it, though. Gives him a reason to suffer some more (and he suffers so nicely.) I TOLD you I'm a sadist for his pain, can't help it.
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Replying to NikhilLohana Mar 16, 2025
Title Buried Hearts Spoiler
A lot of people are commenting on how the husband said that they should put MORE EFFORT, but the original subtitles…
"Even if there's a child I'll divorce you anyway" says she doesn't completely dismiss the possibility of a child between them.

And how would that child come to be if they're not intimate? Even if it's not happening now, she's saying they might become intimate but she'd ditch the marriage and any potential kids anyway. Because she's so madly in love with the man she betrayed (and kick-started the whole chain of events).
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Replying to HUNTER Mar 16, 2025
how the hell everyone is sneaking in chairman office and in safe area arnt there security guards there - its so…
... Everyone who is also family?! Why shouldn't they get in if they wanted? This isn't Fort Knox LOL.
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Replying to Vniverse Mar 16, 2025
Can't wait to see his lover die and he finally begins vengeance
Can't wait to see his lover die... (full stop LOL).

We all know it won't happen. But it would definitely push him over the brink.
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