Park Bo-gum is a South Korean actor and host. He gained acclaim with his diverse range of roles in television dramas: playing a psychopathic lawyer in Hello Monster (2015), a genius Go player in Reply 1988 (2015) and Joseon's Crown Prince Lee Yeong in Love in the Moonlight (2016). From May 2015 to June 2016, he hosted Music Bank on KBS2.
Considered a "New Generation Hallyu Star", Park is also known for his upstanding persona. Colleagues describe him as kind and polite with the Korean media dubbing him the "National Man of Good Influence". He has also been affectionately called the "Nation's #1 Candidate for Son-in-Law" due to his diverse fan-base, from teens to grandmothers. In addition, advertisers often cite his "boyishness and manliness", "easygoing and high-class image" and "bright and positive vibe".